Your AI creates content fast
I make sure it converts to revenue
No BS strategic marketing that works WITH AI,
not just because of it. Perfect for companies ready to scale.
Look, AI isn't going anywhere.
You know it,
I know it,
everyone knows it.
But here's what I'm seeing:
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Everyone's using AI to create MORE content
But what they really need is content that actually WORKS. More posts doesn't equal more customers if your messaging is all over the place.
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You've got AI tools coming out of your ears
But your sales numbers haven't budged. Having the latest AI prompt library isn't the same as having a strategy that converts.
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The "experts" are teaching you prompts and tools
But nobody's talking about what actually converts. Your brand strategy, messaging framework, and customer journey matter more than any AI trick.
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You're drowning in AI-generated posts
But your pipeline is still empty. If your foundational marketing strategy is weak, AI just helps you fail faster and louder.

The AI Marketing Reality
78%
of consumers can
spot AI-generated content
-20%
reach penalty for AI-only posts on LinkedIn
45%
better performance for posts with personal experience
+25%
engagement boost for AI content edited by humans
Source: Algorithm Insights 2025 by Richard van der Blom
Here's what I actually do
You don't need to become an AI expert.
You just need someone to point you in the right direction. Whether you've got a solid strategy or you're winging it, we need to make sure AI works FOR you, not against you.
Most businesses use AI to create content faster.
I help you use AI to create revenue faster.
The difference?
Starting with strategy: your brand positioning, messaging framework, and customer journey, then letting AI amplify what already works.
Marketing Strategy that Works with AI
AI content strategy implementation that turns your AI tools into revenue generators. No fluff, no promises about viral content, just results.
Get your foundational messaging right first. Then we'll use AI to scale what works across all your marketing channels, not just create more content.
Brand & Messaging Strategy
The "So What?" framework applied to AI. Ensure every piece of AI-generated content addresses real customer pain points and drives action.
AI Content Strategy Implementation
Build marketing systems that work together: website, social, email, sales materials, all powered by AI but guided by human strategy.
Integrated Marketing Systems
Train your team to think strategically about AI, not just efficiently. Stop the random content creation and start driving measurable business results.
Team Strategy Training
Stop creating content that doesn't convert
Before you publish another piece of AI-generated content, ask yourself these 5 questions.
If your content doesn't pass this test, you're just adding to the spam.
Directions
Right-click to save this framework
Use it every time you create content
Your audience will thank you for actually giving them something valuable.
This framework is the foundation of everything I teach about AI content strategy
Why work with me?
Because let's be honest, you're going to use AI whether I help you or not. The question is: are you going to use it to create MORE, or are you going to use it to actually make MONEY?
Here's what you get:
25+ years of marketing strategy experience serving businesses nationwide
The "So What?" framework that makes content convert
Straight talk about what's working and what's not
Systems that work long after our engagement ends
Whether you're a startup building your first marketing strategy or an established business looking to integrate AI content strategy, most of my clients can handle this stuff themselves once they know what they're doing.
Straight Talk from Real Clients
Common Questions About AI Marketing Strategy
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It's using your existing marketing strategy, brand positioning, and customer journey as the foundation, then leveraging AI tools to scale what already works. Think of AI as your amplifier, not your replacement brain.
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AI tools can write content fast, but they can't think strategically about your business goals, customer pain points, or brand voice. I help you use AI to create content that actually converts prospects into customers.
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Absolutely. I work with pre-seed through Series A startups, plus small and mid-sized businesses across B2B, B2C, and D2C spaces. Most of my clients just need strategic direction to get started.
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It's my method for ensuring every piece of content addresses real customer pain points, not just features. Before publishing anything, we ask: "So what? Why should my audience care about this?"
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Three big ones:
Using AI without strategy
Creating volume over value
Ignoring customer pain points
Most businesses think AI is a magic content machine, but you're just making expensive noise faster.
Ready to make AI work for your business?
If you want AI marketing strategy that actually leverages AI for revenue, not just content volume, let's talk.