We Tell It Like It Is.

Your Marketing Should Too.

The Reality: You Don't Need Another AI Expert

You need someone who understands that AI is just a tool, and tools are only as good as the strategy behind them.

I'm Gwen Myslinski, and I've spent 25+ years watching businesses make the same mistake over and over:
chasing shiny new tactics instead of building solid foundations.

Now everyone's doing it with AI.

Gwen Myslinski:
25 Years of Strategic Marketing

(Now with AI That Actually Works)

Gwen Myslinski

Gwen Myslinski
Founder, CEO

Gwen Myslinski Business Card

Most businesses use AI to create content faster.

I help you use AI to create revenue faster.

The difference?

  1. I start with strategy: your brand positioning, messaging framework, and customer journey.

  2. Then we let AI amplify what already works, instead of using it to create more noise.

I've spent 25+ years watching businesses make the same mistake over and over: chasing shiny new tactics instead of building solid foundations. Now everyone's doing it with AI.

The Background That Actually Matters

  • Turned $125K marketing spend into $1MM in new revenue for a tech service company

  • 25+ years of marketing strategy experience serving businesses nationwide

  • Built marketing systems that generated $1MM+ in revenue for consulting firms

  • Developed the "So What?" framework that makes content actually convert

  • CEO/Founder of Convergence Mktg since 2018

  • Marketing Advisor at Startups.com helping entrepreneurs scale strategically

As a single mom and triathlon enthusiast, I know a thing or two about perseverance. I bring that same grit to every client project.

  • Achieved 125% website traffic increases through strategic AI content implementation

  • Created marketing systems that delivered long after our work together ended

  • Helped companies stop the revolving door of marketing consultants

Get to know me better at gwenmyslinski.com.

The Results That Count

Why I'm Obsessed with the "So What?" Framework

Because 78% of consumers can spot AI-generated content, and AI-only posts get a 20% reach penalty on LinkedIn.

The problem isn't the AI. The problem is content that doesn't address real pain points.

My framework ensures every piece of content—AI-generated or not—passes this test:

  1. Does it address a specific pain point?

  2. Is it actionable?

  3. Is it uniquely insightful?

  4. Does it connect with real emotional needs?

  5. Would someone miss it if it disappeared?

My Approach: Strategy First, AI Second

  • Step 1: Get Your Foundation Right

    Your brand positioning, messaging framework, and customer journey matter more than any AI prompt.

  • Step 2: Implement AI Strategically

    Use AI to amplify what works across all your marketing channels, not just create more content.

  • Step 3: Build Systems That Last

    Create marketing systems that work long after our engagement ends.

  • Step 4: Train Strategic Thinking

    Help your team think strategically about AI, not just efficiently.

What Makes This Different

Everyone else is either:

  • Teaching AI tools without revenue focus (technical, not strategic)

  • Creating more content with AI without conversion optimization (volume over value)

  • Avoiding AI entirely (outdated and irrelevant)

I'm positioned as:

  • The strategist who makes AI profitable across your entire customer journey

  • The bridge between AI capabilities and revenue generation

  • The expert who solves the "AI that doesn't convert" problem

Straight Talk

straight Talk

Whether you're a startup building your first marketing strategy or an established business looking to integrate AI, most of my clients can handle this stuff themselves once they know what they're doing.

They just need someone to point them in the right direction and be there if they fall on their face.

Because let's be honest: you're going to use AI whether I help you or not. The question is: are you going to use it to create MORE, or are you going to use it to actually make MONEY?

Got Questions? We've Got Answers.

  • I've been in marketing strategy for 25+ years, working with everyone from healthcare organizations to Fortune 500 tech companies. I developed the "So What?" framework long before AI existed because most marketing failed to address real customer pain points.

  • I didn't pivot - I evolved. When I saw businesses using AI to create more content without any strategic foundation, it was the same mistake I'd been solving for decades, just amplified. AI makes bad strategy fail faster and louder.

  • Most people treat AI as the strategy. I treat it as the amplifier. Get your messaging and positioning right first, then use AI to scale what already works. Strategy first, AI second.

  • Absolutely, but strategically. I use AI for research, initial drafts, and scaling content across channels. But every piece gets the "So What?" treatment and is edited for authentic voice and strategic alignment.

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